Retribution Distilling

Project details

After spending years at sea working in the oil industry, founder Richard Lock was after a career change to decided to fuel his passion for distilling. At sea, time takes on a different meaning. In order to pass the time and prevent boredom, sailors perfected the art of making tiny model sailing ships and putting them into bottles. So like those sailors past, using his many hours at sea, Richard distilled all his knowledge and passion for the wild sea into his unruly spirits.

What we did

Brand positioning