Who

An estate agents with over a 100 years’ experience in the industry. A great mix of market knowledge and personality, to ease you through the process of buying or selling a property.

What

Over the years their identity had been lost, becoming dated and tired. Working from an internal mantra of 'Traditional values with a modern approach' the identity grows from a single monographic symbol into a whole visual identity. Slicing an old traditional font with a contemporary sans serif partner. Old imagery, etchings and illustrations mixed with modern, digital alternatives complimenting each other and reinforcing the brand values.

McAllisters Brand Identity
McAllisters Brand Identity
McAllisters Brand Identity
McAllisters Brand Identity
McAllisters Brand Identity
McAllisters Brand Identity