Wiff Waff is about a 300 year old name for 'ping pong' they used a wine bottle cork and called it wiff waff because of the sound it made. they also used cigar box lids for paddles. This Wiff Waff was a local charitable event set up with the aim to use Table Tennis as a platform to bring people together and raise awareness and money for various charities.
We wanted to create a fun, playful identity that expressed the core element of the event, table tennis. The 'W' gave us the platform to develop a strong visual that also expressed the competitive nature of the event. Merchandise was created for each player to take home to mark them taking part in the occasion.